President & Director
As co-founder of NDA, Inc., Nick Diachenko continues to lead the organization and the franchisee clients through successful brokerage services. As an outgrowth of their collective experiences as both franchisor and franchisee, Nick and Charlie Nash launched NDA in January of 1988. Nick began working with franchisees in 1976 for Convenient Industries of America and two years later was chosen to run an in-house SBA-Licensed Small business Investment Company (SBIC) before being promoted to run the Franchising Department for Convenient Industries of America. In 1984, Nick joined KFC Corporation as Director of Franchise Development.
It was in this position that he grew a deep knowledge of the franchise process both on the acquisition and the selling side. As a graduate from Hanover College, Nick continued his education earning his MBA from the University of Louisville. Today, Nick serves NDA, Inc. clients with his invaluable 40+ years of experience in business development and investment process, transfer approval and closing.
Vice President & Director
Derek’s primary role as Vice President starts with his fundamental understanding of NDA’s client base of Buyers and Sellers. Once an engagement is initiated, Derek becomes the key person to analyze the financials throughout the franchise acquisition and divestiture process to ensure a stronger transaction and greater success for the clients. Additionally, he has expertise in valuation and marketing current opportunities for franchisees to buy or sell. Derek is the NDA facilitator who handles the back office challenges getting to the goal line for our transactions
Prior to joining NDA in 2006, he worked at First Financial Mortgage as a mortgage broker. Derek earned his Bachelor of Business Administration degree in finance and marketing from the University of Kentucky.
In 2006, John brought to the NDA, Inc. team many years of experience in the restaurant industry and finance. He best serves his clients through building a relationship and working with them to sell their franchise. His career began at Walt Disney World as Restaurant Manager and transitioned to Financial Analyst. Later he held positions with Delta Airlines and Domino’s Pizza in finance.
Before joining the NDA, Inc team, he was the Franchise Finance Manager for KFC Corporation. His experience prepared John to contribute to the success of NDA’s clients. John earned his Bachelor of Science in Hotel and Restaurant Management from the University of Wisconsin-Stout; and his MBA from Rollins College.
Byron Burge brings 30 years of business development expertise and innovation to the NDA team. He is recognized nationally as a business development innovator who leads with strategy, effective communication, with a heavy emphasis on relationship building on both the buy and sell side. His executable planning gets results for clients. As a natural connector and strategic thinker, his deal making expertise ranges from creating succinct messaging, positioning and framing in national campaigns, to the implementation of a well-planned sales process to effectively attract impactful new clients. His approach is hands on, from the beginning of an engagement to finding the right buyer who is the best fit to acquire your restaurants. He excels in creating the dynamics that get impactful results.
Byron earned his BA with a double major in Political Science and Spanish from Denison University where he was a member of the Varsity Soccer Team and Sigma Chi fraternity.
Mitch has over thirty years of sales, marketing and operations experience as a company owner, consultant, and organizational leader. He has held leadership roles in his own businesses, private organizations and public Fortune 500 organizations. Mitch has been awarded for his achievements in business and volunteer roles. For 20+ years he was recognized for high levels of sales leadership achievement at Brown-Forman Corporation, a global beverage leader. Mitch owned a technology services organization before exiting to form a consultancy. He brings to NDA a customer centric approach that delivers proven results for all parties while maintaining the highest level of integrity.
Mitch received his Bachelor of Arts in Communications with a Minor in Marketing from the University of Alabama. In addition, he earned a Lean Six Sigma Green Belt Certification from Purdue University.
Mitch currently serves as Chairman of the Board of Trustees for Blue Ridge School in St George, VA. Mitch also serves on the Board of Trustees of the Jefferson County Public Education Foundation.
John A. Newman
CPA & Director
With the reorganization of NDA in 1994, John Newman joined NDA as the firm’s certified public accountant and a corporate director. John has worked with a variety of industries in addition to representing several restaurant owners as an accountant and advisor. His extensive knowledge of financial analysis, planning and strategy has proven to be beneficial to NDA’s growth.
George is CEO of PenGeo, Inc. and Tinsley Family Concessions and several related entities that operate over 60 franchises in Florida and Kentucky.
His background is full of accomplishments beginning with capitalizing on his athletic gifts to overcome a tough childhood environment in Louisville’s inner city and include:
- Being granted an athletic scholarship to Kentucky Wesleyan College where he excelled in basketball and the classroom
- Lead his team to three National Championships
- Graduated from Kentucky Wesleyan on the Dean’s List
- Became the first African-American to receive the prestigious Oak and Ivy Award for academic achievement
- Named All-American twice and was selected as an alternate on the 1968 U.S. Olympic Team
- Being drafted into the American Basketball Association (ABA) where he played for three years
- Entering into Kentucky Fried Chicken Corporation where he had eight years as a management executive
- Becoming a KFC franchisee in 1984 growing from one to five restaurants within five years
- Growing his business interests into multiple brands of franchises and independently-owned restaurants totaling over 60 locations
- Serving on the Board and as President of The National Basketball Retired Players Association
- Receiving Florida’s Minority Entrepreneur of the Year Award in 1989
- Authoring business articles (e.g. “More than just French Fries”) and Co-authoring a book entitled “The Determined Entrepreneur”
- Hosting an internet blog entitled “Turning Obstacles into Opportunities”
- Logging over 34 years of successful entrepreneurship complete with national recognition for highest domestic sales volumes
George is a devoted family man who also takes the time to help those who are less fortunate through his significant volunteer work. He brings a wealth of experience and tenacity to NDA’s Board of Directors.